I’ve been waiting to be taken along the j-pop and k-pop wave, and I think I’ve found my gateway: fellas and lady fellas CHAI, an amazing pop punk all female band from Nagoya, Japan. I can’t stop listening to their track N.E.O., a song that celebrates individuality and body positivity. The song oozes of happiness, and every time I listen to it, I feel like Remy, the rat from Ratatouille when he shows his brother, Emile, how amazing food can actually be.
There’s just so many good elements that work so nicely together. There’s powerful emotion behind the vocals; it feels like someone is yelling at me to love myself but in the kindest way. The chunky bass and drums pair so well together, while the guitar and synth add an airy, brightness which is the rhythm section's perfect counterpart, creating an amazing balance that has made me listen to this track 5 times today.
This song is also so empowering and embodies the spirit of punk rock. Chai is a group of debasers who are re-writing what “kawaii” or cute means in Japanese culture. Their mantra is neo-kawaii and it's simply: “everybody’s complexities should be called kawaii, because there’s real beauty in each individual.” “You are beautiful, you are kawaii, because everybody has a different kawaii-ness.”I love what Chai stands for, and their music makes me so incredibly happy. I’ve been listening to an exhausting amount of 80s/90s moody, dark wave. So, this song feels like the sunshine that I desperately needed.